Kunkle, Vi. Marketing strategies for nurse managers : a guide for developing and implementing a nursing marketing plan / Vi Kunkle. - Rockville, Md. : Aspen Publishers, 1990. - xxi, 256 p. : ill. ; 24 cm. Includes bibliographical references. ISBN: 0834201100 LCCN: 89017683 Subjects--Topical Terms: Nursing services--Marketing. LC Class. No.: RT86.7 / .K86 1990 Dewey Class. No.: 362.1/73/0688